If you're a business owner, you know how important it is to boost your social media engagement. However, it's not just about numbers - it's about being genuine with your audience and building brand loyalty.
To do this, start by figuring out what matters most to your business goals and how your social media channels can help you reach them. Next, select the right metrics to measure your success.
Encourage user-generated content
Encouragement of user-generated content on social networks can increase your business's engagement and create a community. This content is...